2015 ends, Top 10 RestartGTD arguments for 2016


Desk before and after GTD


Introduction: (http://wp.me/p5btlh-urk)

2015 is ending. Tool options for “how” to Get Things Done continue to eclipse my capacity to integrate them year to year. So I will continue to argue:

  1. OneNote and Evernote are complements, not substitutes.
    1. Evernote is THE REFERENCE FILING SYSTEM for the rest of us. Use Evernote Web Clipper to capture your browsing into Evernote, or iX500 scan into Evernote, and … DONE … PAPERLESS + find any note in 15 seconds.
      1. *Note* Evernote, the company, has begun pruning the non-filing system aspects of itself after having quality and other “spreading itself too thin” problems.
    2. OneNote is THE PROCESSING PLACE for the rest of us. When you have an *explosive* next action (i.e., that project that just landed on you by instant message), put it into OneNote and then use the outlining and image pasting to turn a multi-step next action, into a project plan, all on one page.
      1. Microsoft *appears* to remain behind OneNote. Microsoft does not “get” what Evernote does (reference filing) and so OneNote continues to miss one key component of a dominant design (reference filing) to replace Evernote. So use them together, you’ll be happier than with either alone.
    3. The twain never meet.
      1. Capture to Evernote if the answer to “Will there ever be a next action?” is maybe or yes.
      2. Process next action into a project plan in OneNote.
    4. Simple really. (#ThankYouRaleighMuns)
  2. That Evernote’s defects in losing notes, are more than overcome by Evernote’s utility as a document manager for reference files.
    1. *Sigh* as I say this Evernote has lost our family’s recipe for Shepherd’s Pie for Christmas 2015. Fortunately, I have emailed this recipe so I, this once, have recovered the data and put it back into Evernote. Twice. 2011_01_08_12_24_37_pdf_pdf
    2. Defect: Customer Service
      And I too, have been misunderstood by Evernote’s support “geniuses” who like car sales people can’t hear the loud “creek” in your new car after you are off the lot. Customer service people at Evernote do not even have brain resptors for:

      1. The user I’m talking to is knowledgeable about Evernote.
      2. There is a real problem.
        But despite this, after beating my head on the Evernote customer service wall (Andy), Evernote the product *miraculously* started recognizing the 2,000 previously unindexed notes. Perhaps reflecting on conversations after the email gets pissy, does take place at Evernote.
        ***With customer service, you can only tie or lose.*** This was a tie, which means victory!!!
    3. Defect: Security
      I would strongly prefer that Evernote run on my air-gapped Synology NAS at home. And the NAS has a note app. But, with 16,986 notes in Evernote, I’m a bit past being able to migrate. If only because I’m somehow certain that I’ll lose notes in the process.

      1. AmIwrong? Suggest alternatives in the comments below!!!
    4. Defect: Interviewing
      Just for fun, I would like to *note* that I had a job interview with Evernote 2 years ago. And I’m sure that a TWILIGHT ZONE episode could be made out of being interviewed by someone who understood their product vastly less than a thunder-lizard fanboi product fanatic with a low-rated blog.
  3. That the Evernote “false pretender” substitutes:
    1. http://www.fetchnotes.com/
    2. http://realmacsoftware.com/clear/
    3. https://workflowy.com/
    4. http://brettterpstra.com/projects/nvalt
      are a step backwards from having a REFERENCE FILING SYSTEM in the GTD sense. And WORSE they (a) either mix reference filing with processing next actions, or (b) they baffle your brains by focusing on outlines, and simultaneously leave you without a real reference filing system, assuming you have everything you need.
  4. That Evernote dumping Evernote Clearly (which has been displaced by Evernote Web Clipper) is bad.
    1. Why? Because:
      1. I find that I have to have BOTH Web Clipper and Clearly, to reliably be able to capture web pages. Clipper/Clearly don’t do the same thing. The should, but they don’t. So I’m going to have to capture HTML in 2016 to get all the data I need. Ug.
      2. Evernote by allowing parallel competitive products (web clipper and clearly), and then killing the “losers” off, is shaking the jello of customer confidence. I recently listened to an end user berate Microsoft for doing the same thing. Evernote may want to be the Microsoft of notes. But it is a “unicorn” and desperately needs to be the Southwest Airlines of notes. Focus. Focus. Focus.
      3. I like Evernote Clearly. I used it first. We are Borg.
  5. And Evernote dumping Skitch for Windows (same link as Clearly above) is bad.
    1. Highlighting the “afterthought product management” which in Latin is spelled “E-v-e-r-n-o-t-e”
  6. The first three chapters of GTD is all that a human brain can process in one year.
    1. I taught GTD to 200+ MBAs and even a fanboi unemployed person can’t implement chapters 4-13 of the first edition in one go.
    2. I’ve heard that only 17% of attendees to GTD seminars can implement the system. Getting GTD going is a volatile mix of ambition and disappointment. If you get too ambitious, you will be disappointed. And that can add up.
    3. If you don’t swing for the fences, and “take the walk” of getting reference filing going (Evernote, have I mentioned Evernote yet?), clearing your desk (mind=desk like water), and implementing 1-idea-1-piece of paper, next actions, and call it good. Your GTD survival rate will be 100%.
  7. Uneeda 27″ > 1080p monitor. C’mon, you work at a computer for a living. Why not invest in 2x the productivity? Cost = $300. That’s what, like a 1 hr/day payback?
    1. Personally I use el-cheapo refurbished dual-link DVI monitors (warning dual link is a pain) that Cost $200 (now, … but the price is lower at some times) and then get an Apple Mini MB571Z/A DisplayPort to Dual-Link DVI Adapter, which makes the total cost $280. 20% savings!
    2. But … I’ve seen the el-cheapo monitors for as little as $100. My boss got me 2 for work, $150 for the first one, and $100 for the second. Stalk and save.
    3. *Note* your status-oriented computing colleagues will accuse you of being happy with “crap” monitors if you follow this path. I find however, that “crap” gets my things done just as fast as $600 monitors would. :-)
  8. Uneeda 2nd 27″ monitor. Don’t argue. Just implement. Thank me later.
  9. Uneeda monitor arm to convert your (desk + monitors) from a giant monitor stand, back into a desk.
  10. We lived through 2015, we should declare victory, and gird ourselves for disciplined optimism in 2016.

Best Regards,

Bill Meade wkmeade@gmail.com

RestartGTD with Evernote Clearly

I’ve Tried Evernote … but I don’t use it

OK, it is possible that I’ve raved about Evernote. Perhaps you installed Evernote and paid for an account based on my recommendation or a step-by-step. But, then … you never reached critical mass with Evernote. And your Evernote account has gone dormant. And, you’ve fallen off the GTD wagon. If so …

This post is for you.

The stumbling block with Evernote is that it comes in two pieces: (1) A database piece that takes care of reference filing, and (2) a web-browser-plug-in that takes care of sweeping all worthwhile internet content into your reference files.

Most people install the database and are so tired after getting their minds around yet-another-software-install, that they don’t go “ALL THE WAY” to having the on-ramp, the web-browser piece, installed. The on-ramp never gets installed, so the database never builds.

If this is you, follow these steps to rejuvenate your Evernote (reference filing) experience.


  • Click “Download for Chrome” or if you are using Safari, you can not install Evernote Clearly. You have to use some other browser. For instance Chrome or Firefox.
  • Or if you are using FireFox you can click “Download for Firefox” like this:


  • Or, if you are using Internet Explorer for Windows, you are in the same boat as Safari users. Sorry. You have to use Chrome, Opera, or Firefox.

Whether you use Chrome or Firefox on Mac or PC, your mission, should you choose to accept it, is to install Evernote Clearly into your browser.

Click the download link and take the defaults to the questions that pop up, and then you should see a Luxo Lamp icon in your Mac or PC browser. Look for something like this:


  • Now, you have Clearly downloaded and installed. Let’s go to the world’s ugliest web page: PCMag.com. When you arrive the page will look something like this:


Source: www.pcmag.com = Clutterville in the Firefox web browser

Now, either wait, click the the escape key, or click the circled X in the “Signup now….” pop up box. to bring the web page to the foreground of your browser. Now you’ll see this:


Source: www.pcmag.com in Firefox

Next, find an article like “AMAZON FIRE PHONE NOW ONLY 99 CENTS” and click on it. If you need help finding the article, follow the red arrow here:


Source: www.pcmag.com in Firefox

When the article comes up with all its fireworks of flash (thank you IBM!), it will look like this:


Source: www.pcmag.com in Firefox

Now, click on the Luxo Lamp icon in your browser. and you will see this:


Source: www.pcmag.com in Firefox, via Evernote Clearly

No flash advertisements. No advertisements of any kind. Just the pictures from the core of the article, and the text. Next, click the Elephant icon. This will save the article into your Evernote database. Don’t worry, you can delete it easily, once you see it in Evernote.

Anyway, when you click on the Elephant icon you will be asked for your Evernote username and password. So get those out if you don’t have them handy, and then fill in the dialog box. The dialog looks like this:


Enter your user name and password. If you have Evernote’s two factor authentication turned on, then you’ll see this additional prompt:


And you just need to fill in the numbers and click “Continue” and then your screen will look like this:


Where now we can have some fun. Click on the highlighter icon underneath the elephant icon at top right. Then, select the title of the article. Your page will look like this:


And if you open Evernote, and then synchronize it with your cloud database, the note will look like this:


And, the note will be editable!

You can use clearly to read notes, highlight them, and after you add new highlights, Evernote Clearly will re-synchronize the new highlights into the note in your Evernote database. Cool!

But … it gets better!

Not only can you strip annoyances from the web page, you can also set the default font size, and page style of the pages you read. To do this, click once on the “Aa” icon at middle right of the Clearly-processed web page:


You can pick the page style from “Newsprint” or “Notable” or “Night Owl” or “Custom” and the fonts as “Small” or “Medium” or “Large” and …

if you mistakenly highlight a passage (Sign of Genius!) you can mouse over the passage and a small circled x will appear that you can click to delete the highlighting. Here is large font size, newsprint, with the circled x appearing on “fire-sale price of 99 cents.”


To highlight notes already in Evernote, select the text and if you are on a mac, type Ctrl + Command + H. If you are on a PC type Ctrl + Shift + H.

Evernote.com is constantly working on the highlighting to make it smarter. I’m hoping before long we will be able to highlight in multiple colors. And, that we will be able to insert sticky notes on top of the web pages we capture.


Take the trouble to get Evernote Clearly working, and you will go a long way to restarting your Evernote GTD use. It is SO EASY to capture web pages in Evernote. Then, when you need to send a friend a link, you open Evernote on your computer, type in the two words that will search out the web page you are looking for, and then click the saved link on the page. The saved link is available in the note when you are not editing the note.


Click on the note at left, then click on the link that pops up over the top of the note. This will open the original web page, so you can see the link is still working. Then copy the link, and paste it into an email to your friend. Or tweet. Or Facebook post.

Once you have the most vital source of information (the web) functioning as an on-ramp for your Evernote database, I defy you to not use Evernote. And once you are using Evernote, your reference filing will get better. Better to the point where you are doing GTD reference filing.

Because reference filing is a capstone GTD skill. Evernote will pull you back into GTD and hold you there. Hold you because it is easier to do reference filing in Evernote, than to live in a blizzard of paper, browser book marks, and desk clutter.

Getting Started with GETTING THINGS DONE – 2014 – in 28 steps



Getting started with GTD is much easier if you have a buddy. Preferably, two buddies, and experienced GTDer buddy, and someone who is at the same experience level as you in implementing GTD. See GTD buddy system for more details.

How To:

If you asked me how to get started with GTD today (see What is GTD before embarking on this journey), this is the advice I would give. Step zero, take a picture of your desk. If you follow this guide, and get GTD to stick, starting point chaos, will be a valuable data point to refer back to. Here’s my initial desk before embarking on GTD


  1. Order GETTING THINGS DONE and 1,000 3×5 cards
    a. Buy the unabridged audible version of GTD and listen to it while you are driving.
    b. And, buy a Kindle or paper version so you can highlight passages, when you circle back to re-read GTD.
  2. Order a Fujitsu ScanSnap iX500
  3. Go to CostCo and get 4 large (free) boxes in which to triage documents
  4. Subscribe to Evernote
    a. Go to Evernote.com and click on “Sign Up”
    b. Get you your credit card and pay the $45 a year
    c. Get your email confirmation that you account is set up. Write down your username and password for evernote on a 3×5 card.
  5. Download Evernote and install the client on the computer you use most
    a. Download Evernote
    b. Install Evernote
    c. Connect the installed software on your computer, to your evernote account (use the username and password you wrote down in Step 4 c.
  6. Install Evernote Clearly into the web browser you use most
    a. Clearly is a browser add-in, separate from the software you installed above. Evernote = database. Browser add-in = on-ramp to database.
    b. Go to a favorite web page of yours, then click Clearly (a Luxo Lamp Icon) and watch as Clearly removes the clutter from the web page, allows you to highlight text. And most importantly, allows you to save the page to Evernote when you highlight or click sae. You are done for day 1. Time to walk your dog. Your dog will feel stress lifting off you as Millie demonstrates in the picture at the top of this post.
  7. Practice with Evernote (open it up, see the pages you have captured, add manual notes, create notebooks, etc.) each day as you wait for GETTING THINGS DONE and your ScanSnap to arrive.
  8. Practice with Clearly every day as you wait for GTD and your scanner. You might want to read the RestartGTD post where the capstone line is: “Clearly all by itself makes Evernote worth it!” towards the bottom. Then go back and play with Clearly and Evernote.
  9. When the ScanSnap arrives, unbox it immediately, and install it on your computer with the included DVD. This will take you about 20 minutes. Do not read GETTING THINGS DONE until instructed to do so in Step 12. If you procrastinate on installing the ScanSnap to save 20 minutes now, it will take you 20 months or never, to get the ScanSnap installed. Do it. Do it now! (31 seconds in)
  10. After the ScanSnap is installed, get it working so you can Scan-To-Evernote with one click.
    a. Start the installed ScanSnap software by clicking on its icon at the bottom of your screen
    b. Left-click once on the ScanSnap software icon after it is running
    c. Look for “Evernote” in the pop-up list, and left-click once on it
    d. Put a page in the ScanSnap, push the blue button, and watch as the page appears in Evernote. Cool!
  11. Once you have steps 1 through 10 accomplished, then …
  12. Read the first three chapters of GTD.
  13. Read only the first three chapters of GTD. Don’t give in to temporary energy and enthusiasm, and read the entire book. Just chapters 1-3.
  14. Energized by your first wave of hope after reading …
    Mark the 4 boxes you brought home from CostCo as
    “To Scan”
    “IN” and
  15. Next put all your papers into the “IN” box. Don’t worry about making a mess. Just put each document in as a document. You will process and re-organize these documents later.
  16. After “IN” is full, then stop. Take the rest of the day off. I know you are eager to sprint to GTD nirvana. But, you need to pace expectations. Expecting to do a single good block of work at a time to implement GTD is a maximum. If you try to do more than a single block of work, you set yourself up for failure, self recrimination, and external ridicule. 83% of people who attempt to implement GTD fail. And they fail because they try to do too many things, too quickly, while tired. You did not make your organization a mess in a day. And you can’t transform it to a masterpiece in a day. One good thing a day is enough. If you want to see an organizational mess, check out the RestartGTD post on GTD Time Lapse at the top for before pictures.
  17. Next day, approach the “IN” CostCo box, and pull the first document from “IN” box, hold it up. Look at it, suppress any feelings about it, and ask yourself:”Will this ever have a next action?”
    a. If the answer is “Yes” put the document into “To Scan” and then go back to “IN” and repeat this step.
    b. If the answer is “Maybe” then put the document into “To Scan” and then go back to “IN” and repeat this step.
    c. If the answer is “No” then put the document in “Recycle” and then go back to “IN” and repeat this step.
  18. Once your “IN” box is empty, or your “To Scan” box is full (whichever comes first) then take another rest. At least 90 minutes to let your brain reset.
  19. When you come back, move the “To Scan” box next to your ScanSnap. Take each document out one at a time. Put the document into the ScanSnap, push the blue button. When the document is finished scanning, either put it in the box labeled “Recycle” or the box labeled “Precious” if the document needs to be saved.
    1. Once your “To Scan” box is empty, take the rest of the day off. Manage your expectations. One block of GTD work. One day. P-a-c-e yourself.
  20. Go back to Step 15 if you have more papers to process. And repeat Steps 15-20 until all the paper in your life has been recycled or captured in the box marked “Precious”
  21. Take the rest of the day off. Manage your expectations. One block of GTD work. One day.
  22. Once you have all the paper in your life captured in Evernote, the next step is to get your desk clear. Everything off. No pictures. No teddy bears. No momentos. Nothing on your desk in your field of view as you work. In particular, no pictures of faces in front of you where you work. Your brain will work processing faces without ever shutting off. One student has commented to me that this HUGELY reduced her fatigue.
    a. If you don’t have a real desk. Get a real desk. No substitutions, kitchen tables do not count. Floors do not count. You need a big space where you feel pleasure when you work. Go to IKEA’s “As Is” department and buy returned legs, tabletops, panels, conference tables. And modify to taste.
    b. Go to Amazon and get a monitor arm, wireless keyboard, and wireless trackpad or wireless mouse, to transform your desk back from being a giant monitor stand cluttered with paper, into being a brain’s desk that facilitates work. This is the most disregarded step in my instructions. But, it REALLY HELPS. So give yourself a leg up and try investing in your desk.
  23. Once you have a clear desk, and all your paper captured in Evernote, it is time to take your first “After GTD” desk picture. Put the “Before GTD” desk picture into Powerpoint on the left. And the “After GTD” desk picture on the right. Then save the PowerPoint slide where you won’t lose it. Here is my before/after PowerPoint slide:BeforeAfterDesk_pptxBefore/after pictures are important. Before/after pictures are hope. Elephant food if you are a Heath & Heath SWITCH: How to change when change is hard fan.
  24. Next step is time to clear your mind. Most people have 300+ projects in their minds when they start GTD. Sitting down to scrape these out of your head and on to paper, is terrifying. But once you start, you won’t believe how it lightens your mind, and how the time flies.
    a. Sit down and write down every open loop you can think of on 3×5 cards. Go for 100 at your first sitting.
    b. Once you get to 100, take the rest of the day off. Manage your expectations. One block of GTD work. One day.
  25. Repeat step 23 until you don’t have anything else on your mind.
  26. Once your mind is clear, then lay the cards out on your desk. The bigger the desk, the easier this is. Then
    a. group the cards together in clumps of similar stuff.
    b. These clumps are your projects.
    c. Organize each project’s clump into a neat stack on your desk. Once you have all the cards into their natural clumps
    d. put rubber bands around each stack of cards/clump.
    e. Take the rest of the day off. One block of GTD work. One day.
  27. At this point, your mind is clear. You have all your ideas where your brain knows they won’t be lost. Now you have to decide how you want to move forward with GTD.
    a. Whether you will go all analog, using manila folders – one for each project – with 3×5 cards in them, and keeping a master project list by hand.
    TrustedSystemgenerations01_pptx 2
    Or …
    b. Go digital OneNote to organize your projects. Creating project lists with [[projectname]] and then transcribing your 3×5 card notes for each project, into next actions. *Note* your 3×5 cards are likely not Next Actions in the David Allen sense. The step of taking a thought on your mind that you are feeling guilty about, and then compiling it into next actions as you transcribe the card into OneNote is not wasted effort.
    c. Using Evernote to manage your projects as well as your reference files. Create a “Projects” folder in Evernote. Then, create a sub folder for each project. And then either transcribe your 3×5 card into next actions as in b. above with OneNote. Or, by scanning your 3×5 cards into Evernote.
    d. Using OmniFocus (if you are a Mac person). OmniFocus is powerful … and dangerous. OmniFocus is probably the highest fidelity GTD software system. But you may experience over-organization from OmniFocus with the consequence your brain refuses to use the system … as I did. However, if you are a sales person, think hard (try) OmniFocus because David Allen has refined the GTD system to work for sales people. Nobody works harder than sales people, you will need all the system you can get to do your job well.
    TrustedSystemgenerations01_pptx 4
    e. Some kind of hybrid system. My GTD trusted system is broken up across paper and electronic tools. This is less simple to explain. But, my brain will use it. I tried OmniFocus in a monolithic trusted system (27 d.), but I hated sitting down to my desk. So I had to retreat to paper.

The Goal

The above 28 steps are the process that I’ve seen work the best for the about 200 people I’ve helped boot-up GTD. Personally, I’ve stayed on the GTD wagon because I have a ScanSnap and Evernote. These tools make it easier to capture information correctly, than to live in a mass of disorganized papers. My love of 3×5 cards and manila folders gradually gives way to electronic project organizing as a project lifts off. The cards and folders are early stage capture tools for my projects.

Your mileage will vary. My tools will not be perfect for you. I’ve changed my tools so many times (except Evernote and the ScanSnap) that I’m proof that one size does not fit all.  Single design does not even fit one person all the time. But the point is to build your system gradually, experimenting, testing, reflecting on how it *feels* to your brain. Does it allow you to swing, to stop constantly worrying you’ll forget something? Does it *feel* fun to work with? Does your system cut your procrastination and guilt? Are you trying to do too much, too fast?


This process will not get you 100% to the way David Allen’s system. But, it will get you to the nearest local maxima of GTD productivity and GTD swing. Once you go paperless you will discover what a drag paper is. Your Evernote reference filing system will allow you to find everything … in 15 seconds. Evernote *secret* = Evernote does text recognition on all your documents. All you have to do is think of two words that would only be on the document you need, type them into Evernote and *zap* the document is at your finger tips.

Once you have all your projects in some kind of place (manila folder, OneNote folder, Evernote folder) you will feel release of stress. An emergency department doctor who I dragged kicking and screaming to Evernote and a clear desk said to me “I can’t believe how much less stress I’m feeling now.” After my first week of GTD my wife said “Why are you so happy?”


  • When doing a mind sweep, I do not follow David Allen’s two-minute rule. This is the only time in my GTD life, that I don’t DO anything that can be done in 2 minutes, and instead, just write down the 2 minute tasks. After my mind is empty, it is easy to take the 2 minute pile, and burn through it. And, it gives you quick wins to keep expectations at bay.
  • I’ve found that three steps in the above process are sticking points:
    a. Getting the scanner out of the box and functioning. I’ve had to drive to people’s desks and make the scanner go for them because of this “out of box” sticking point. See RestartGTD post abomination of deskolation for case study.
    b. Getting the desk clear. Again, I’ve found it easier to drive to desks and show people what their desk looks like REALLY EMPTY. If you contact me (wkmeade@gmail.com) for advice. The first thing I will say is “Tell me about your desk?” and what you need to say back is “I got EVERYTHING off it.”
    c. P-a-c-i-n-g yourself. Manage your own expectations. Do not change everything in your organizing, all at once. Know that change will take t-i-m-e. Match building your GTD system, to when you have blocks of fresh energy. Energy is temporary. Read that sentence again!
  • This step-by-step puts getting your computer infrastructure working as a pre-cursor to reading GTD. If you don’t put infrastructure first, you will try to get Evernote and your ScanSnap working while you are tired. Not a good strategy.  
  • When starting out, keep two separate kinds of files: (a) Project Files, and (b) Reference Files. Consciously separating the two kinds of files can prevents confusion. *Aside* I suspect that I *resist* using Evernote for project files because my brain likes having physically separate project and reference files.
  • Reference filing is a capstone skill of getting into and staying with GTD.
  • Having a real desk is a capstone skill of getting into and staying with GTD. Clutter is the enemy, and there is more clutter on desks than everywhere else in your life. Win the battle against clutter, GTD will work.
  • Managing expectations is a capstone skill of GTD. One block of GTD work. One day. Is the rule.
  • Experimenting with new tools, selectively, is a capstone skill of staying with GTD.

What is Evernote Clearly?


Clearly it is … not all that clear … what Clearly is …

Evernote has a web page at: https://evernote.com/clearly/guide/ that shows you how Clearly works and what you can do with it.


Given that Web Clipper exists … why does Clearly exist? And do I really need Clearly?

Q. Why does clearly exist?

A. I don’t know.

I *speculate* however, that there is a technology industry programming story novella behind why Clearly exists in parallel to Web Clipper. So, here we go …

In the big inning, was Web Clipper. Evernote *intuitively* understood that they needed an on ramp from the internet. So Web Clipper was developed. I *hypothesize* that Evernote whipped the slaves (in as much as Evernote can whip slaves who the company pays to have employee houses cleaned twice a month) to get Web Clipper done quickly.

This is not that big a deal except, creating Web Clipper created a team with a common bond of being whipped slaves (who have their houses cleaned for free). Programmers anywhere in near approximation to the word TEAM require me to point out the mother of all knowledge-worker-team books PEOPLEWARE by DeMarco and Lister. Because software teams are special, awesome, and if they release a product, powerful in nerd culture.

Then someone not on the Web Clipper team had an idea of making a “more pure” tool to bridge from the internet into user databases.


No. I do not have any leaked proprietary information Evernote. I’ve just seen this happen many times, at so many companies, that the finger prints of this kind of bifurcating product effort, do not even belong to the individual perpetrators. They belong to class events.

For example, I worked for a general manager at HP who built a high performance team around his product. The high performance team got their product (a not-HP3000) to out-perform the HP3000.




So, in our novella, the *insiders* are the Web Clipp-istas. And, the outsiders are the Clearly-purists. Once you have true outsiders within a company’s software ecology, you have evolved a new species of team that defines itself in being “not” the defacto internet-to-Evernote team. The result of two software teams doing similar but-politically-separate things is …


Source: Cafe Press Your Team Sucks

For example … IBM’s “black” team (DeMarco & Lister Kindle Book L1849 Chapter 19). A gelled team inside IBM that delighted in making other software teams cry.

Think of the Web Clip-istas as Bill Clinton, and the Clearly-purists as the Republican party. As the republican party develops TRUE differentiation, Bill Clinton would shift to “the middle” and suck out the differentiation’s soul like a dementor … 

Source: PrestigeDetail.Ca

So, now we know the ecology of two teams running in parallel inside Evernote, why does Clearly exist? Well … initially, it was because Clearly did something that Web Clipper did not do (stripping out useless screen elements). Today, however, Clearly exists as the reading-R&D function for the Web Clipper team.

Wait, what?

Web Clipper has moved to incorporate the functionality developed by the Clearly team. So now with clearly you have A LOT OF OPTIONS (see red arrows) about what to capture …


… and, Clearly, has few options.  When you use Clearly, it is cleaner than using Web Clipper because Clearly takes you right into the “simplified article” view (2nd red arrow above). Usually this works. Sometimes not. When “simplified article” does not work, Web Clipper is head and shoulders above Clearly in functionality.

So, Web Clipper by having Clearly’s “back” is the superset of functionality. And clearly, is the cutting edge.

Back to the question: And do I really need Clearly?

The simple answer is “no.” All a GTD person needs is Evernote Web Clipper. Evernote Clearly though awesome, though powerful, though it be ahead of Web Clipper, is the product of the marginalized software team.

Web Clipper in its myriad options (red arrows in image above) has more capabilities than Clearly. More to learn in the short run, but more simplicity in the long run because you only have to learn one tool.

Web Clipper folk, time to find something more cutting edge to do at Evernote.com! Web Clipper’s product manager is the “Bill Clinton of Evernote” and resistance is futile. Bill will assimilate you.

Bottom Line for GTD people:

Install Evernote Web Clipper, and ignore Evernote Clearly.

bill meade